Noontime Web Video Revitalizes Lunch at Desk - New York Times

The Web has become normal. It's not a niche medium. In fact, I prefer to call it a mass medium. Everybody uses it. We should accept and exploit it for every ounce of advantage we can muster.

In cubicles across the country, lunchtime has become the new prime time, as workers click aside their spreadsheets to watch videos on YouTube, news highlights on CNN.com or other Web offerings.The trend — part of a broader phenomenon known as video snacking — is turning into a growth business for news and media companies, which are feeding the lunch crowd more fresh content.

Noontime Web Video Revitalizes Lunch at Desk - New York Times

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