Showing posts with label streaming video. Show all posts
Showing posts with label streaming video. Show all posts

13 Hours per Minute

Today, 13 hours of video are uploaded to YouTube every minute, and we believe the volume will continue to grow exponentially.
Official Google Blog: The future of online video
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Vint Cerf: Video streaming to give way to downloading | Outside the Lines - CNET News.com

Honestly, this isn't immediately comprehensible to me. I need to read more. So, join me will you?

Cerf expects that video will be downloaded rather than streamed over time. With gigabit for second speed, users could download an hour of video in 16 seconds. "It's like the iPod--you can download music faster than you can listen to it," he said. Cerf also said that broadcasting, rather than downloading a separate copy to every user, is a good delivery model, and that users will have more control over which ads to watch.
Vint Cerf: Video streaming to give way to downloading | Outside the Lines - CNET News.com

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ThinkGeek :: Stainless Steel 8GB Video Watch


High pixel count and frames per second make viewing a joy. Plus this watch has a built-in voice recorder, multiple OSD languages to choose from, a built-in high quality speaker as well as a earphone jack, the ability to view JPEG pictures and listen to music at the same time, and so much more. What more could you ask of such a beautiful looking watch? Be the envy of all your friends and blow them away with your shiny new toy.

ThinkGeek :: Stainless Steel 8GB Video Watch

Calling Dick Tracy ... calling Dick Tracy ... Fortunately, this uber nerdi gadget (pronounced JA-JAY) only runs on Windows. I will not be embarrassing myself anytime soon.

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Tracking Video: How Audience Behavior Measurement Works


How It Works
Our patent-pending data collection approach captures every video interaction in every video from every viewer, from play to pause to rewind to forward-to-a-friend and more. When you're planning online video marketing and advertising strategies, Visible Measures VisibleSuite provides precise performance measurements including how audiences find, view, interact with, and share each online video.
Tracking Video: How Audience Behavior Measurement Works

I may have blogged this before. The URL is cached in my Flock browser. So ... pardon the redundancy. But this company has new news. And they're the only one I've seen that promise (at least) to track the impact of online video beyond counting views.
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Geeky. Very Geeky.

The MySpace Intervention

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Ooyala: Backlot

Ooyala Backlot is a video management platform that gives you control over the delivery, organization, analytics, and monetization of your online videos.
Ooyala: Backlot

This is the player used on Bebo. Very nice interface. Great visual experience. Need to look into its promise of analytics etc. Note to self: Read this later.
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Number of Online Videos Viewed in the U.S. Jumps 13 Percent in March to 11.5 Billion


Nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March. Google Sites also attracted the most viewers (85.7 million), where they watched an average of 51 videos per person. Fox Interactive attracted the second most viewers (54.3 million), followed by Yahoo! Sites (37.5 million) and Viacom Digital (26.6 million).

Other notable findings from March 2008 include:
  • 73.7 percent of the total U.S. Internet audience viewed online video.
  • 84.8 million viewers watched 4.3 billion videos on YouTube.com (50.4 videos per viewer).
  • 47.7 million viewers watched 400 million videos on MySpace.com (8.4 videos per viewer).
  • The average online video duration was 2.8 minutes.
  • The average online video viewer watched 235 minutes of video.
Number of Online Videos Viewed in the U.S. Jumps 13 Percent in March to 11.5 Billion

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Study: Web Video Audience Differs Widely by Segment

comScore, has identified four key segments of the online video audience that should help marketers better plan media and target creative. The four groups include:

-On Demanders – this group is 30 percent more likely to a heavy video users. This 18- to 34-year-old skewing group gravitates to DVRs and video on demand, and are 89 percent more likely to pay for content to avoid ads than the typical user.
-Sight & Sounders – this group skews toward the 55 and over demographic, and are mostly unimpressed with video content and video ads. Nearly half have been watching online video for less than a year, and most prefer TV.
-Television Devotees – this female-skewing segment frequently use the Web to catch up on TV – and are fans of the broadcast and cable networks Web offerings. They appear to accept online video ads.
-Content Explorers - they are platform agnostic, and will watch pretty much anything on the Web – from long-form drama to short, user-generated clips. Perhaps surprisingly, this group skews toward 35-54, higher income category.
Study: Web Video Audience Differs Widely by Segment

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Noontime Web Video Revitalizes Lunch at Desk - New York Times

The Web has become normal. It's not a niche medium. In fact, I prefer to call it a mass medium. Everybody uses it. We should accept and exploit it for every ounce of advantage we can muster.

In cubicles across the country, lunchtime has become the new prime time, as workers click aside their spreadsheets to watch videos on YouTube, news highlights on CNN.com or other Web offerings.The trend — part of a broader phenomenon known as video snacking — is turning into a growth business for news and media companies, which are feeding the lunch crowd more fresh content.
Noontime Web Video Revitalizes Lunch at Desk - New York Times

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