BusinessWeek: Digital Content Wherever You Want ItHow do you make digital entertainment more entertaining? A sprawling consortium of Hollywood content providers, consumer electronics companies, and Internet players said on Sept. 12 that its members are planning to develop a standard that will let consumers buy movies and other digital content once and play them almost anywhere, on any type of device, without the onerous restrictions that have hobbled the growth of digital downloads.
The consortium is called the Digital Entertainment Content Ecosystem (DECE). Its members have been working since May to create rules that will let consumers share their purchased content on a number of devices in the home, or stream them over the Internet to laptops, cell phones, or other electronic gear. "No matter where you are in the world, if you previously purchased Spider-Man 3, you should be able to access Spider-Man and stream it," Mitch Singer, the group's president, said in an interview.
Showing posts with label ecommerce. Show all posts
Showing posts with label ecommerce. Show all posts
Digital Entertainment Consortium Nears Tipping Point
Blogged with the Flock Browser
Zune Goes Wireless, Sells Music on FM Radio - MarketingVOX
When a Zune owner hears a song on the radio that s/he likes, the user can immediately tag and download that song, or — if not connected to the internet at that moment — queue it for later purchase.Zune Goes Wireless, Sells Music on FM Radio - MarketingVOX
Clearly the Zune is destined to play second fiddle to iPod for ... well ... forever. But this story along with another recent article about how online TV viewership is working for both more viewership and more-better promotion of viewership on - jeez - the TV itself show that the medium is looking very much like the message.
Blogged with the Flock Browser
MediaPost Publications - NBC's DealMeRss.com Explores Lead-Generation Rev Potential - 07/24/2008
NBC Universal's online offerings last week included a "Biggest Loser" cookbook, "Saturday Night Live" magnets and Hollywood studio tickets. Also on sale: a 70-inch HDTV for $28,000. Less costly were a laser printer and portable keyboard. "Heroes" T-shirts and "Friday Night Lights" DVDs? No-brainers. But NBCU challenging Best Buy?MediaPost Publications - NBC's DealMeRss.com Explores Lead-Generation Rev Potential - 07/24/2008While the products may be similar, NBCU has no such ambitions with its fledgling DealMeRss.com. The austere site--resembling e-commerce circa 1995--is an experiment by NBCU's emerging digital businesses group. It hopes to gain insight into how to capitalize on growing "lead generation" revenue opportunities online.
Over time, any conclusions could be applied to its current ventures--such as Petside.com and DriverTV--where ad revenues may be principal drivers, but other revenue streams would be welcome. With lead generation, site operators can collect a fee--perhaps up to 60 cents a pop--for directing consumers (or "qualified leads") to another site, where they might make a purchase.
Blogged with the Flock Browser
MediaPost Publications - Walmart.com CMO: We Want Our Customers Talking Together - 04/14/2008
The retailer recognizes that 75% of Wal-Mart's customers go online, but not all shop at Walmart.com, according to Cathy Halligan, Walmart.com CMO. "Our engagement online is too low, compared with growth rates seen in social network sites," she told Marketing Daily at last week's Forrester Research Marketing Forum 2008 in Los Angeles. "We're growing at two times the industry growth rate, but when you look at what else is growing, such as non-transactional sites, we're not growing as fast we would like."MediaPost Publications - Walmart.com CMO: We Want Our Customers Talking Together - 04/14/2008
Blogged with the Flock Browser
Amazon launches text-message shopping - Yahoo! News
Amazon TextBuyIt, which launched late Tuesday, lets people text the name of a product, its description or its UPC or ISBN to 262966 (that's "Amazon" on the keypad) from anywhere their cell phones work — including from inside physical stores.Amazon launches text-message shopping - Yahoo! News
Blogged with the Flock Browser
MediaPost Publications - Reactrix Eyes Interactive Place-based Commerce - 03/17/2008
Pointing to the Bluetooth downloads already offered by some cutting-edge out-of-home media, Ribero said Reactrix will first add free digital downloads before moving into actual commercial transactions. One benefit of proximity to the point of purchase, he said, is that the display could become the point of purchase itself.MediaPost Publications - Reactrix Eyes Interactive Place-based Commerce - 03/17/2008
Blogged with the Flock Browser
HarperCollins Will Post Free Books on the Web - New York Times
Note: This widget is offered by HarperCollins to help spread the word about its new free online book reader.
In an attempt to increase book sales, HarperCollins Publishers will begin offering free electronic editions of some of its books on its Web site, including a novel by Paulo Coelho and a cookbook by the Food Network star Robert Irvine.The idea is to give readers the opportunity to sample the books online in the same way that prospective buyers can flip through books in a bookstore.“It’s like taking the shrink wrap off a book,” said Jane Friedman, chief executive of HarperCollins Publishers Worldwide. “The best way to sell books is to have the consumer be able to read some of that content.”HarperCollins Will Post Free Books on the Web - New York Times
Blogged with Flock
More Consumers are Ordering Meals on Web - eMarketer
The article cites a recent study that says 18% of all US restaurant orders will originate online in 2008. That's almost one in five, friends.
According to the article, ordering online is becoming increasingly popular for ordering lunch at work, where orders can be large and complicated.More Consumers are Ordering Meals on Web - eMarketer
Blogged with Flock
Subscribe to:
Posts (Atom)
