Ask.com to Launch Contextual Ad Network
IAC/InterActiveCorp is launching a contextual ad network to complement its existing search ad distribution network. It hopes the offering will become a viable alternative for publishers to Google's AdSense network.
The ads, which will be incorporated into its Ask Sponsored Listings (ASL) platform, will launch at the end of May on several IAC-owned properties, such as Match.com, Ticketmaster, Evite and Citysearch.
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