MediaPost Publications - Report: Mobile Video Adoption At Plateau - 01/09/2009
The audience for mobile video is growing, but remains limited to only about 5% of all U.S. cell phone subscribers, according to a new report from Nielsen Mobile.
Holding back the spread of mobile video are factors including a lack of consumer awareness, high cost and a dearth of compelling content. So while 109 million subscribers have video-capable devices, only 10.3 million are using them to watch video.
No comments:
Post a Comment