File this under reasons why NASA loves Maxim. To celebrate its 100th issue, Maxim and the Las Vegas Convention and Vistors Authority constructed a 75 x 110 feet cover in the Las Vegas desert that can be seen from space on Google Earth and passing airplanes. The cover features Maxim Hot 100 winner Eva Longoria and coincides with the April 7 - 9 celebration at the Wynn Las Vegas Resort and Country Club. Eva can be found in the desert area near the Primm Valley Casino Resorts, 35 minutes south of Las Vegas, and will stick around for a few weeks.

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