Contextually-Placed Video Ads ... Finally!


This is exceptionally important - all video advertising needs to reach the right eyeballs at the right time. But how can the network have the "intelligence" to dynamically place "spots" in adjacent locations to "content" YOU are viewing/reading/watching? Google's got an answer.

MediaPost Publications - Google Expands AdSense For Video, Sets Deals With Tremor, YouMe, Others - 02/21/2008
AdSense program has focused mainly on enabling Web publishers to serve text-only ads. The video beta version, enables publishers to serve targeted, contextually-relevant video graphical ads and text overlays, and is seen as an alternative to the pre-roll an post-roll advertising clips that have become the industry's default standard advertising format.

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