No Revolution

Advertisers Want Something Different by Stuart Elliot, New York Times

"The world of advertising turns upside down when the advertisers - not the agencies - are the ones pushing the envelope. But that is what has been happening."

"Historically, agencies pushed clients," Mr. Nadal said. "Today, clients are pushing the agencies. The same-old, same-old is not being accepted."

"There's a lot of talk but less action."

If you or anyone you know resembles any of the quotations marked above, you ought to read this article.