Matt Galloway’s infatuation with Word-of-Mouth Marketing is now officially his avocation. He recently launched Buzz-o-Phone, an experiment where people can dial 1-800-591-5375 to rant or rave about companies they loath or love. Matt will then package the rants/raves into a podcast. Cool concept as it mixes old school tools with new school rules.


Reprinted verbatim from BRAND AUTOPSY

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