MediaPost Publications - Alloy: 62% Of College Students Watch TV/Video Online - 06/26/2008

Almost two-thirds of college students are streaming video and TV shows online, via services like Veoh, Hulu and Joost, as well as buying downloads from iTunes, according to Alloy Media and Marketing, which just completed the 2008 annual College Explorer survey.

Conversely, rates of TV ownership fell slightly, compared to last year's survey, from 82% to 79%--suggesting the increasing role of computers as personal entertainment centers.

At the same time, laptops are displacing desktops as the computer of choice: from 2007-2008, laptop ownership rose from 63% to 70%, while desktop ownership fell from 59% to 53%.
MediaPost Publications - Alloy: 62% Of College Students Watch TV/Video Online - 06/26/2008
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