MediaPost Publications - Video Ad Study Shows High Engagement Rates - 08/18/2008

Video Ad StudyCompletion rates for pre-roll video ads approached 90% and click-through rates averaged 10% in a new study of video ad units by Break Media and video ad technology provider Panache.
MediaPost Publications - Video Ad Study Shows High Engagement Rates - 08/18/2008

This article contains lots of stats about the effectiveness of online video advertising. Great for reference.
Blogged with the Flock Browser

No comments:

Post a Comment