Web's Q1 Ad Rev Hits Record $4.9 Bil.
During the first quarter of 2007, Internet advertising revenues hit $4.9 billion, up slightly from the previous record set just in the fourth quarter of last year ($4.8 billion) while representing a healthy 26 percent increase versus the same quarter last year, according to the latest figures released by the Interactive Advertising Bureau and PricewaterhouseCooper. Just a few weeks ago, the two partner organizations announced final revenue figures for 2006 that highlighted the growing strength of the online ad market, as revenues surged 35 percent for the year, totaling at $16.9 billion.
Here is the IAB's press release with their side of the numbers.
Meanwhile, "traditional" advertising media is stalled.
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