The "third screen" remains controversial ...





Yes, the Screen Is Tiny, but the Plans Are Big - New York Times

Only 44 percent of cellphone owners use data services like video or the Internet on their phones, according to Forrester Research. Among those who use phones for more than calling, 88 percent of them use messaging, mostly text messaging, and about a quarter surf the Web, but only 7 percent watch videos. Screen size and low resolution are problems, analysts say, and many consumers seem uninterested in content on their phones.

“A lot of what is being said is being driven by what is technically possible as opposed to any real understanding of just what people are doing,” says Mike Bloxham, research director at the Center for Media Design at Ball State University in Muncie, Ind. “Yes, it is possible to watch video on many of the cellphones people are buying,” he added, “but you have to look at how many people are doing that.”

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